Top 5 Interactive Story Games on iOS in New Zealand: Q1 2025

In the first quarter of 2025, the interactive story games category on iOS in New Zealand showcased intriguing dynamics, as captured by Sensor Tower.

An Elmwood Trail demonstrated a notable spike in weekly downloads, peaking at over 2.2K in early February. However, downloads tapered off to around 154 by the end of March. The app's weekly revenue reached a high of approximately $122 in late January, while active users saw a rise to 2.9K in early February before dropping below 500 by quarter's end.

Love Island: The Game from Fusebox Games maintained strong performance with weekly revenue starting at $4.3K, though it gradually declined to around $1.8K at the end of March. Downloads decreased steadily from 1.1K to 149, while active users fluctuated, ending the quarter with over 5.2K.

Episode - Choose Your Story experienced a decline in weekly revenue from $2.9K to about $1.1K. Downloads also decreased, starting at 496 and dropping to 209. Active users saw a similar trend, beginning the quarter with over 1K and ending with 590.

Chapters: Interactive Stories from Crazy Maple Studio showed a varied revenue pattern, peaking at $1.8K in late February. Downloads fell from 348 to 124, while active users remained relatively stable, ending March at 914.

Finally, Love and Deepspace started with high weekly revenue of $11.9K, fluctuating throughout the quarter before closing at $3.9K. Downloads began at 276 and declined to 76, while active users hovered around the 3K mark, finishing at 2.9K.

These insights provide a glimpse into the competitive landscape of interactive story games in New Zealand, with more detailed analytics available through Sensor Tower.